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The content refers to the '3C rule in sales,' the '3C-S Model' by Ohmae involving Customer, Corporation, and Competitor, and the concept of '3Cs in marketing.' It explains the 3Cs—Company, Customer, and Competitors—through examples. The '3C marketing campaigns' involve analyzing, classifying, and strategizing based on the business management model, emphasizing holistic consideration of company strengths, customer needs, and competitive landscape.

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